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Book Reviews
In his review, Reg Birchfield writes "He's right of course. It is easier to focus on the home front and it's tempting to bow to internal pressure and deploy the latest gadgetry rather than keep managerial eyes firmly fixed on the wants and needs of customers, suppliers, owners and other stakeholders."
In his review Greg Latemore writes "This book provides a clear recipe for defining, implementing and measuring strategy...... The real strength of the book is its clarity, practicality and accessibility. I recommend it."
April 2002 - The Australian Financial Review - Boss magazine looks at the favourite books of some business leaders
Robert Scherini, Managing Director, Johnson and Johnson Medical says "I have also found some helpful insights in Strategic Factors (President Press), by an Australian, Graham Kenny....Management often gets caught up in the operational side of the business and doesn't devote sufficient time to implementation of strategy."
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